Bra for the boys an online bestseller in Japan!



TOKYO (Reuters) – Who said bras are only for women? A Japanese online lingerie retailer is selling bras for cross-dressing men and they’ve quickly become one of its most popular items.

Since launching two weeks ago on Rakuten, a major Japanese web shopping mall, the Wishroom shop has sold over 300 men’s bras for 2,800 yen ($30) each. The shop also stocks men’s panties, as well as lingerie for women.

“I like this tight feeling. It feels good,” Wishroom representative Masayuki Tsuchiya told Reuters as he modeled the bra, which can be worn discreetly under men’s clothing.

Wishroom Executive Director Akiko Okunomiya said she was surprised at the number of men who were looking for their inner woman. “I think more and more men are becoming interested in bras. Since we launched the men’s bra, we’ve been getting feedback from customers saying ‘wow, we’d been waiting for this for such a long time’,” she said.

But the bra, available in black, pink and white, is not an easy sell for all men.

The underwear has stirred a heated debate online with more than 8,000 people debating the merits of men wearing bras in one night on Mixi, Japan’s top social network website.


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This entry was posted on Monday, November 24th, 2008 at 5:54 and is filed under Humor, Lifestyle, Young generation. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.



3 Responses to “Bra for the boys an online bestseller in Japan!”



  1. UpVote on Funmit.com Says:

    Bra for boys sold by Online Japan store…

    Who said bras are only for women?

    A Japanese online lingerie retailer is selling bras for cross-dressing men and they’ve quickly become one of its most popular items….

  2. Admin Says:

    Hi UpVote, thanks for visiting my site. I was quite surprised when I first read about it, but I’m equally thrilled to wear one! :D :p ;)

    [Reply]

  3. Life is Delightful » Blog Archive » Weirdest designer bras for next generation women Says:

    [...] is in and most importantly, weirdest designer wear is the talk of the town… In this era where there are bras designed for boys, how can women lack [...]

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